WHAT I DO
60% of failed projects trace back to unmanaged resistance.
Most organisations plan the transformation. Few prepare the people who have to live through it.
I work with HR leaders and executive teams to close that gap – before it becomes a crisis.

Change Leadership
I help leaders show up for change – not just announce it. Clarity, alignment, and visible sponsorship from the top.

Workforce Strategy
Organisational design and workforce planning that holds through restructuring, growth, and M&A.

Change Capability
Building internal change competence so your teams don’t depend on external support next time.

HR Transformation
End-to-end HR process and system change – with the people side built in from day one.
LET’S TALK
Recognise any of these challenges?
Most of my clients come with the same story: the strategy is clear, the budget is approved, the timeline is set. And still – people aren’t moving.
If that sounds familiar, let’s talk about your situation.

What clients say
I work with HR leaders, change managers, and executive teams navigating real transformation. Here’s what they say about working with me.

The restructuring could have gone badly – instead it was the most structured, transparent process I’ve seen. People knew what was happening and why, every step of the way.
HR Director, Telecommunications

Every milestone, every communication, every difficult conversation was planned. Nothing was left to chance, and it showed in how smoothly the whole thing landed.
Senior HR Business Partner, Telecommunications

Two company cultures colliding after the acquisition could have derailed the whole integration. Georgina held the HR side together for a full year, without losing sight of the people.
Senior Director, Manufacturing
ABOUT ME
15 years in the room where change happens.

My background
I’ve led HR transformation and change management across multinationals – Diageo, Vodafone, ESAB, GCE Group, Euronet – from factory floor to C-suite.
I know what it looks like when change is announced but not adopted. When the strategy is right but the people aren’t moving. That’s where I work.
CERTIFICATION
Prosci® Certified Change Practitioner
BASED
Budapest – working across Europe
LANGUAGES
English · Hungarian

My approach
I don’t deliver change programmes and leave. I stay until people actually move.
My work is built on Prosci® methodology and on my diagnostic tool: people resist change because they Don’t Know, Aren’t Able, or Aren’t Willing. Everything starts there.
FRAMEWORK
ADKAR®
NK/NA/NW
FORMAT
Advisory · Facilitation · Embedded support
TYPICAL ENGAGEMENT
6–24 months, depending on scope

